Check out my Art Shop! NEW Spring Collection is Here!

I have updated my art shop. New work has been added in time for Spring. The NEW Spring Collection is here! Beautiful vintage doilies with handmade abaca pulp embedded in them.

All artwork is sold unframed. Free shipping during my Spring Launch until the end of May 2020 in Canada and the U.S. no code needed!www.jackiepartridge.com/shop

You can join my mailing list and get 15% off your order- my gift to you!

Sign up here www.jackiepartridge.com/shop

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How I Over Quadrupled my Monthly Views on Pinterest as an Artist

See my top three tips on Pinterest below!

I quadrupled my Pinterest views doing a few quick changes – here are my tips below! They are all very simple changes to make!

First of all it is important to think of Pinterest as a search engine not social media – people go on Pinterest to get inspired and look for particular things. What people are looking for a very specific items that pop up in their search based on key words used.

Tip 1 – Use Key words

You need to use key words everywhere in titles, descriptions, board descriptions. The more key words the more chances of people finding your pin. You can also use hashtags on Pinterest that people search for. Do your research to plan what key words people might be searching for and that best describe your pin.

Tip 2- create high quality content

The first 5 pins you pin should be your own content and you should try to pin every day to attract more viewers and followers. You can pin from your website, blog, instagram and you can repurpose old content that was popular in the past. You can create new content using canva.com or choosing beautiful high quality images. Content that does well on Pinterest is DIYs, how to articles and tips and tricks.

Tip 3- pin to reflect your target audience

If you are an artist you should definitely have a board dedicated to your own artwork. You should also be thinking of what your ideal customer might be interested in and create boards to reflect that. For example does your ideal client have kids? Do they like home decor or cooking? You need to delete or hide pins that are irrelevant and delete pins where the link is broken. Keep your personal pins private as secret boards.

You can see my Pinterest profile here! to get more ideas! Follow me on Pinterest to see more helpful resources.

Tips for Pricing Your Art

There are a lot of factors for pricing your art to consider. But at the end of the day the best advice I received from an old painting professor in university was “you need to price your art at a price you are happy to let it go with”

This statement from my professor completely changed how I see pricing my art.

I think in the age of the internet it is so easy for artists or any entrepreneurs to look and compare other people’s prices – but it shouldn’t and doesn’t matter!

Although it is easy to compare it shouldn’t be justified.

You need to think about your factors:

  • What is the cost for materials to make the art?
  • Do you include shipping, taxes, a free gift, custom wrapping, tracking id (all of these extras cost more $$$)
  • How much time did you spend on making the art?
  • Is it framed or not?
  • Do you have a history of sales- if you have a proven record of sales, a large fan base or are known in your region -you might be in demand and are able to charge more

Other things to consider 

  • Additional fees -like website fees, studio rental, equipment fees like a camera, Photoshop, Lightroom etc.
  • Is this your full time job or a side hustle (if it is your full time job you consider paying yourself an hourly wage – not minimum- don’t short change your experience, skills, education and value you bring!)

 

At the end of the day it is your art you need to price it with what you are comfortable with. If you think it is priced too low then raise it! You have the ability to change your prices at any time!

Remember people don’t need to buy art so the price of it varies hugely – do not compare your prices to the prices of others. Remember what makes your art different is you, your style, your effort, your decisions, your story and the experience that you serve your customers.

You don’t want to undersell yourself – you can always lower your prices and discount or provide a sale but it is harder to drastically raise prices when you started to low in the first place.

In this post I share my tips/considerations for pricing my artwork

 

 

Let me know how you price your art or what changes you want to make to your pricing?

 

 

Emerging Artist Showcase

This past Spring I was awarded a spot in Fiber Art Now as part of their emerging artist showcase. It was such an honour to see my work Patched printed in colour in their magazine. It was nice to be seen next to so many other great emerging artists!

Below is a page from the magazine:

 

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Currently my book Patched is on sale for 20% off on my website. Use code November20 to save 20% off. Free Shipping to Canada and the U.S.

www.jackiepartridge.com/shop